Open Banking Application Scenario Interpretation of Daily Digital Life

To build scenario-based finance and integrate digital technology into consumers' daily lives, Yuanta Bank announced the introduction of OpenBanking. It formed strategic alliances with several cash flow payments, information integration, identity recognition, digital marketing, and Fintech new entrepreneurs. Wave will join hands with industry players such as "CiCS", "CWMoney", "Moneybook" and "Yuanta Life Insurance", a subsidiary of Yuanta Financial Holdings Group, through the Open API model to create Promote the five major application scenarios of "financial information", "identity identification", "payment application", "living bill payment" and "marketing promotion", and gradually provide consumers with personalized digital financial services.

In addition, given that most Open API applications in the financial industry are currently used in mobile APPs, Yuanta Bank has cooperated with the information integration industry and the retail industry for the first time to provide differentiated services. Face Recognition Marketing System" patent uses core technologies such as machine vision and behavioral calculations to provide users with a one-stop marketing experience of pertinent product information. Through the trial implementation of this application model, it can effectively integrate face recognition technology and product recommendation marketing services. In the future, it can also cooperate with different industries to enhance the new retail business model of mutual customer guidance.

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‍The introduction of Open Banking enables banks and financial technology companies to further in-depth cooperation. Provide services closer to consumers' needs, create more cross-industry typical ecosystems, and provide customers with more diversified digital finance Services in every moment of their life. Provide you with various services and valuable information, "Openeverything!" is the real focus of connecting with the future world!

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News from： https://udn.com/news/story/7239/4051665

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